2020 was a year filled with wrenches — wrenches thrown into our social lives, our budgets, and our marketing plans. Keeping an eye on the latest news, it looks like more wrenches are inbound for 2021 — especially for marketers. From the FTC’s lawsuit against Facebook, to Apple’s release of an iOS update that could complicate personalized advertising, we’re all …

TikTok grew exponentially in 2020, due largely to the global pandemic. In a time filled with isolation and solitude, the app offered a new way for people to connect. By September, a whopping 800 million worldwide users were posting or interacting with TikToks daily. Though the video content platform certainly had its trials this year, including contending against a ban …