Easy Ways to Boost Your Sales with Personalized Marketing
If you’ve ever wondered “Is it really worth it to personalize my marketing?” here are five quick stats you need ...
Urban Outfitters Latest Brand to Join Growing Paid Membership Program Trend
In February, Urban Outfitters Inc. began testing a new brand loyalty-building tactic: a paid membership program. The program, called UP, ...
Amazon Seller Tips: Track Your Keywords
On Amazon (and other marketplaces), making sense of the ever-evolving search engine algorithm can feel impossible. But, if you want ...
3 Reasons Your Brand Needs a Sample Group
You know who your target audience is — but how do you keep your finger on the pulse of what ...
Successful Commercials in 2021: Anheuser-Busch “Let’s Grab a Beer”
As we navigate strange and unpredictable times, it’s interesting to see how commercials are evolving — and, how they’re staying ...
7 Ways to Stop Losing Sales to High Shipping Costs
Right now, shipping costs are reaching all-time highs around the world — and, thanks to Amazon, so are consumer expectations ...
Etsy’s Crafty Method for Finding Crafters
Etsy has long been a household name — but if you rewind to its birth in the early 2000s, there’s ...
5 Marketing Activities to Automate
Building a strong marketing strategy takes time — but not every aspect of it has to take up valuable hours ...
Instagram Moves Further into E-Commerce Space, Introduces Professional Dashboard
With over 200 million users visiting at least one Business Profile each day, it’s no wonder Instagram has quickly become ...
How Are Small Businesses Spending Their 2021 Marketing Dollars?
2020 was a tough year for many — especially small businesses. They’ve had to calculate and navigate layoffs (one survey ...
Marketing & PR: Planning to Navigate Politics
It’s been a tumultuous two weeks in the United States (to say the least). In the wake of the storming ...
How to Make an Informative E-Commerce Product Page that Converts
When it comes to e-commerce, you have to nail your product page. We know consumers are increasingly moving away from ...
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