What Can We Learn from the Biggest Cyber Monday in History?
If Cyber Monday sales are any indicator, covid won’t be canceling the holidays this year. Despite many still struggling to ...
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Black Friday 2020 Results: Top 3 Insights on Consumer Trends
Going into Black Friday, expectations were scattered. But there was one resounding consensus: Just like the rest of 2020, Black ...
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Walmart & Tastemade Collaborate on Shoppable Video Content for the Holidays
Walmart is the latest to join the shoppable video content movement we’ve seen this year. In recent months, TikTok teamed ...
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Amazon Officially Announces Pharmacy, Prime Benefits
Since 2018, when Amazon acquired PillPack, consumers have been awaiting the announcement of their new prescription delivery services. The wait ...
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Connected TV is Here to Stay
As of May 2020, more than two million American households have decided to cut cable or satellite TV, turning toward ...
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Could Google AI Generate Engaging Video Content for Your Brand?
This week, Google announced via their AI blog that they’re exploring new ways to use artificial intelligence — namely, in ...
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TikTok and Shopify Announce Partnership
TikTok has boomed into an entertainment giant, boasting over 100 million highly engaged consumers in just the United States. This ...
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Google Set to Turn YouTube into a Shopping Site
The world’s largest video platform is getting ready to capitalize on its highly engaged viewers. Earlier this week, Google announced ...
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Instagram Expands Shoppable Posts
As the future of TikTok in the United States remains uncertain, Instagram is continuing its efforts to combat the growing ...
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Google Ads Implements New Features to Boost Offline Sales
In a move to help brick-and-mortar businesses find new ways to reach their audience in a pandemic-influenced market, Google has ...
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Amazon Sponsored Video Changes the Way You Pay for Display Advertising
ICYMI - As part of Amazon’s push in the last year to bolster its self-service ad management platform, which has ...
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Advanced Contextual Targeting Unveiled on Youtube
With millions of people choosing to cancel their traditional TV subscriptions this year, YouTube is continuing its goal of capturing ...
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